Healthcare Community Marketing & Enrollment Specialist
Brockton, MA
Sep 24, 2024
fulltime
Full Job Description

Harbor Health Services is seeking a talented Community Marketing and Enrollment Specialist/Healthcare Sales Specialist to join our team at the Elder Service Plan in Mattapan, MA.

Harbor Health operates two Elder Service Plan Programs of All-Inclusive Care for the Elderly (PACE), a program that allows frail elders to live in their homes and communities. Our Elder Service Plan has two medical and day centers in Mattapan and Brockton, MA and cares for more than 580 participants.

We offer an excellent, comprehensive benefits package including Health, Dental, Vision, Life, & Disability insurance, 403b Savings Plan, Generous Paid Time Off plus 11 additional Holidays and much more!

Role:

The Community Marketing and Enrollment Specialist/Healthcare Sales Specialist successfully guides elders and their caregivers in a timely manner through the Harbor Health Elder Service Plan PACE Program enrollment process to increase overall enrollment in the program. The Marketing and Enrollment Specialist is responsible for developing and implementing effective communication strategies to meet objectives, manage interaction with internal Elder Service Plan/PACE stake holders and coordinate all enrollment activities.
Our ideal candidate will have experience in consultative healthcare sales, preferably with Medicare or Medicaid enrollment, senior living, hospice care, or other elder-focused healthcare services. We also desire experience working with healthcare referral sources, as well as consumer sales in the healthcare or insurance industry. After initial training period, this position will be hybrid- must be able to work in our Brockton location 1-2 days weekly and requires travel to outside referral sources in the Brockton and surrounding area.

Responsibilities:
* Effectively manages the Elder Service Plan enrollment process to meet or exceed monthly enrollment goals.
* Utilizes established best practices heightened with critical thinking and excellent time management skills to meet Elder Service Plan enrollment goals in a timely manner.
* Communicates, coordinates and schedules with operations staff for efficient and friendly enrollment process.
* Coordinates and participates in all aspects of the enrollment assessment process.
* Completes all data collection utilizing the CRM software and mandated paperwork throughout the enrollment process.
* Participates in community outreach events and meetings to generate referrals as needed.
* Assists with the development and execution of enrollment strategies for existing and new target markets.
* Must be able to travel in a timely manner to meet with applicants in their homes or off site offices in the Mattapan and surrounding area as needed.
* Coordinates with Member Retention staff to ensure efficient enrollment in MassHealth.

Requirements:

  • Associates Degree in Marketing, Sales, Communications, Public Relations, Public Health or related degree or equivalent experience in geriatrics, healthcare, marketing or sales, Bachelors degree preferred
  • 1 year of complex, long sales cycle experience, including selling over the phone or face-to-face meetings, preferably with diverse populations
  • One year of client facing engagement within a social service or social work field including client goal setting, motivating clients to achieve personal goals and tracking clients progress may be substituted for 1 year of sales experience
  • Track record of setting, achieving goals and closing multiple sales per month or account management with demonstrated in-account sales results
  • Excellent interpersonal, written and verbal communication skills; detail oriented with excellent time management skills
  • Ability to multi-task and work independently
  • Must be proactive, positive, driven self-starter who strives for results while demonstrating superior organizational and follow-up skills
  • Demonstrates good judgment, resourcefulness, flexibility and problem solving to achieve desired results
  • Proficiency with MS Office 365 (included Word, Excel, Outlook and Teams) required
  • Ability to travel to other sites and locations for meetings and presentations
  • Ability to work non-standard hours when needed
  • Experience with CRM software preferred
  • Demonstrated ability to learn and utilize multiple software programs including CRM, Project Management, Office Suite
  • Bilingual a plus! (Portuguese, Haitian Creole, Spanish or other language)

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status.

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Healthcare Community Marketing & Enrollment Specialist
Harbor Health Services
Brockton, MA
Sep 24, 2024
fulltime
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