The Influencer Marketing Coordinator will play a critical role in supporting a fast-growing influencer marketing program. The ideal candidate will have an interest in digital and influencer marketing and a passion for all things marketing and social media. This is a great opportunity for an entry-level candidate who is excited about the influencer industry and wants to be at the forefront of digital innovation and growth. The ideal candidate will be tech-savvy and intuitive, with great ideas to support our influencer campaigns. You will bring a creative and flexible mindset to the role, which will be critical for the success of our influencer initiatives. This is a highly collaborative role which will work across the business as well as high-profile external partners. Support execution of influencer campaigns in, but not limited to, Germany to meet or exceed direct response goals driving global subscriber acquisition, conversion & efficiency.

Responsibilities:

• Draft campaign project briefs, creative briefs, and influencer contracts in both English and German.
• Prospect and curate new talent for influencer campaigns in but not limited to Germany leveraging SaaS platforms and social platform search tools.
• Build and manage direct relationships with social media influencers and agencies within but not limited to Germany.
• Collaborate with internal cross-functional teams like brand, legal, and strategy for campaign approvals and coordination.
• Responsible for the collection, storage, and distribution of marketing assets such as branded materials and influencer assets across multiple databases.
• Liaise with Paid Media teams to coordinate asset deliveries and campaign launches.
• Track, monitor, and report on post/ad performance against key KPIs on a regular basis
• Proactively manage the brand's "influencer funnel," constantly updating it with new, authentic, on-brand influencers to partner with.
• Conduct market research to stay up-to-date with best practices and emerging trends in local markets.

Basic Qualifications:

• 1-3 years of influencer marketing experience.
• Fluency in German and English is required.
• Passion for influencer marketing, pop culture and industry trends.
• Excellent writing, verbal and interpersonal communication skills working with colleagues across departments at all levels
• Organized, detail-oriented, and able to prioritize multiple projects in a fast-paced and dynamic environment
• Knowledge of various paid social platforms including Facebook, Instagram, Snapchat, and TikTok
• Proficient in Microsoft Office (Excel, Word, PowerPoint) and Google Suite.
• Hardworking, proactive, eager to learn and willing to tackle new challenges
• Analytical mindset
• Strategic self-starter and ability to prioritize many ongoing projects.
• Passion for innovation, creative problem solving, and building strong relationships with both internal and external stakeholders.
• Ability to manage confidential information
• Nice to have: strong relationships with local agencies and influencer in Germany.

The target hiring compensation range for this role is $38.64 to $42.94/Hourly (W2). Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location.

About Aquent Talent:

Aquent Talent connects the best talent in marketing, creative, and design with the world’s biggest brands.

Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium. More information on our awesome benefits! 
Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We’re about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.

This legendary company has entertained, informed and inspired people around the globe for over 90 years. Named one of Forbes top companies to work for year over year, this is where dreams really do come true.

Whether you're looking to create, support business growth and development, work behind-the-scenes on your favorite TV shows or upcoming movies, or anything in-between, this is your opportunity to start the next chapter of your career story and help create the exhilarating experiences this company is known for worldwide.

Why work with AQUENT? Check out our awesome benefits: https://aquent.com/talent/talent-benefits

Aquent is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics.